Memo from the whales to Chef Gordon Ramsay: Meet Us Don't Eat Us!

The ‘Meet Us Don’t Eat Us’ IFAW Icelandic anti-whaling campaign logo.It's a pity celebrity chef Gordon Ramsay visited Iceland out of the main tourist season recently.

Had he waited a month or two he would have encountered the International Fund for Animal Welfare's “Meet Us Don't Eat Us” campaign which will be running in Reykjavik once more this summer.

This campaign asks tourists to join up two dots in their brains and hear the penny drop. Those two dots are "I like whales" and "what should I do when I'm offered whale meat to eat?"

Tourists to Iceland are responsible for eating around 40% of the whale meat from minke whales cruelly harpooned in and around the Flaxafloi Bay. IFAW's Meet Us Don't Eat Us campaign targets these tourists, who come mainly from across the USA and Europe.

When we talk to them in their own countries they are very supportive of our work to stop the cruel killing of whales, but a variety of factors seem to kick in when they are on holiday.

Somehow it makes sense for them to contribute to the cruel killing.

The Meet Us Don't Eat Us campaign reminds them that whaling is cruel, that less than 5% of Icelanders regularly eat whale meat and that whales are being killed to feed tourists. It asks them not to go home "with a bad taste” in their mouths.

I'm not sure if Gordon Ramsay likes whales or not.

Does he know they are killed in a cruel way?

He may not know the facts aboutt whale meat. I suspect that he also doesn't know that they are largely killed to feed tourists.

I do know that he not only chose to eat whale meat on his recent trip, but to boast about it as well. I guess he feels it adds to his provocative reputation.

I also suspect that he didn't know about the “Meet Us Don't Eat Us” campaign and how he has undermined it.

In the end, he was simply an ill-advised tourist who could stand to think a bit more about the products he’s consuming...


Comments: 2

5 years ago

Is there anything us humans are not going to eat?These creatures it seems have more brain cells than most humans.

5 years ago

i also agree with you and think very strongly that people should not eat wales

Post a comment


Azzedine Downes,IFAW President and CEO
President and Chief Executive Officer
Céline Sissler-Bienvenu, Director, France and Francophone Africa
Director, France and Francophone Africa
Dr. Elsayed Ahmed Mohamed, Regional Director, Middle East and North Africa
Regional Director, Middle East and North Africa
Dr. Joseph Okori
Regional Director, Southern Africa and Program Director, Landscape Conservation
Dr. Maria (Masha) N. Vorontsova, Regional Director, Russia & CIS
Regional Director, Russia & CIS
Faye Cuevas, Esq.
Senior Vice President
Grace Ge Gabriel, Regional Director, Asia
Regional Director, Asia
Jeffrey Flocken, Regional Director, North America
Regional Director, North America
Executive Vice President
Executive Vice President
Peter LaFontaine, Campaigns Manager, IFAW Washington, D.C.
Campaigns Manager, IFAW Washington, D.C.
Country Representative, Germany
Country Representative, Germany
Tania McCrea-Steele, Project Lead, Global Wildlife Cybercrime
Project Lead, Global Wildlife Cybercrime
Vivek Menon, Director of IFAW partner, Wildlife Trust of India
Senior Advisor to the CEO on Strategic Partnerships & Philanthropy