In China, tiger and elephant books focus on changing young readers hearts and minds

The covers of Chinese language books about animal welfare for young readers.Two new Chinese language books for young readers are showing up in bookstores in China. The books on elephant and tiger conservation respectively join a series of wildlife books the International Fund for Animal Welfare has been publishing in China.

The first, Run Tiger Run--The Story of A Tiger, is from the point of view of a young Bengal tiger who relates the story of his growing up on the Indian subcontinent and the challenges and adversities he faces in his life. All of the pictures in the book are provided free by Michael Vickers, a wildlife photographer from the UK. He also wrote the foreword for the book.

Our second book, The Elephant Laura, is the first-ever attempt to bring the story of African elephants to young Chinese readers. Written from the perspective of a young elephant named Laura, the book tells the heart-wrenching story of her life, the challenges she faces growing up and the threats she and her family encounter on the vast African savannah.

Both books aim to motivate Chinese readers to reject products using elephant ivory and tiger bone, to have concern for the welfare of wildlife and the desire to protect them in the wild.

Both books were endorsed by many popular Chinese celebrities. Actress and star blogger YAO Chen whose micro blog has 17 million followers in China, wrote the foreword for the elephant book. She urges Chinese readers to reject ivory consumption because “our behavior is closely connected with the fate of these intelligent animals living across the world.”

Poaching and habitat destruction have pushed tigers to the brink of extinction. China, where scientist believe is the origin for all tiger subspecies, has fewer than 50 tigers left in the wild. Yet, thousands of tigers languish in tiger farms bred solely to produce “tiger bone wine”. While tiger trade is banned internationally and in all tiger range states, these types of tiger farms, though their existence is legal in China, stimulate demand for tiger parts and fuels poaching of tigers in the wild.

The rising demand for ivory in China today is causing another elephant holocaust in both Africa and Asia. Just in the last month, over 300 elephants were killed in one National Park alone in the Central African nation of Cameroon. Poachers gun down entire families of elephants just for their ivory. In 2011, 5295 elephant whole tusks were seized by enforcement agencies around the world, representing the lives of at least 2600 elephants. Majority of the seizures indicate that China is the destination for the ivory.

Reducing demand for wildlife in China is pivotal in the fight to save both these endangered species. I believe most Chinese consumers would make the responsible choice to reject tiger products and elephant ivory IF they are made aware of the crisis caused by their unnecessary consumption.

And that’s the ultimate goal for IFAW to publish these books together with China Tourism Publishing House and Trends. Co. If the sale of the first book on seals is any indication, I am confident that these books will evoke the same emotion and determination in Chinese readers to join IFAW in the fight to save elephants and tigers in the wild.

The books can be purchased at:

The IFAW China Weibo micro blog about the books:


Comments: 9

6 years ago

Thank you Grace and all the brave people who are together for the same cause.
It's not only to save animals, but to save ourselves, our planet and mother nature.
Much respect to all

6 years ago

What about Rhino???

6 years ago

Way to go honey!


6 years ago

Now we need Richard the Rhino! This is fantasic news, thanks Grace!

6 years ago

The world has been behind China is the conservation of their Giant Pandas in Asia. The efforts of the rest of the world now need to be reciprocated and China, a world power-house with new wealth, needs to take positive and emphatic steps and demonstrate, to Africa where they are ever present in particular, that they are ready and willing to be behind the conservationists wanting to save Africa's Black and White Rhino populations which are under unprecedented threats from Asia. Asians needs to learn about Africa's wildlife and so books on the Elephant and the Tiger should be followed by the one for the rhinoceros as China needs to be aware of the crisis facing the rhino.
Thank you Grace for your efforts in the IFAW in China.

6 years ago

Thank you Grace for spearheading this movement to bring the truth to the young people of China on the perils facing elephants and tigers in the wild who are facing extinction from poaching.

6 years ago

Fantastic ... Here is my children's book about the animals kids "Simba, Duma, Tembo" ... If you are interested, I write it like for production in China is available.
My publisher is so determined agree. Please contact me

Uwe Skrzypczak

6 years ago

This is so encouraging as only with a change of perception and a concept of all of us being custodians of our world will young Chinese (and Indians) be able to contribute and help conserve our wildlife. I constantly bring wildlife conservation into my writing and books on India. Regards Aline Dobbie

6 years ago

Well Grace Ge Gabriel - this is news to me. Can you also inspire your countrymen not to poach our rhinos for medicial purposes (a wholly wrong perception of medicine) and also to stop slaughtering dogs and to start caring for the dogs and other animals????? It is a disgrace as to what is happening in Asia concerning the cruelty to animals.

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Azzedine Downes,IFAW President and CEO
President and Chief Executive Officer
Céline Sissler-Bienvenu, Director, France and Francophone Africa
Director, France and Francophone Africa
Dr. Elsayed Ahmed Mohamed, Regional Director, Middle East and North Africa
Regional Director, Middle East and North Africa
Dr. Joseph Okori
Regional Director, Southern Africa and Program Director, Landscape Conservation
Dr. Maria (Masha) N. Vorontsova, Regional Director, Russia & CIS
Regional Director, Russia & CIS
Faye Cuevas, Esq.
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Grace Ge Gabriel, Regional Director, Asia
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Matt Collis, Director, International Policy
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Pauline Verheij, Program Manager, Wildlife Crime
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Peter LaFontaine, Campaigns Manager, IFAW Washington, D.C.
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Rikkert Reijnen, Program Director, Wildlife Crime
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Staci McLennan, Director, EU Office
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Tania McCrea-Steele, Project Lead, Global Wildlife Cybercrime
Project Lead, Global Wildlife Cybercrime
Vivek Menon, Director of IFAW partner, Wildlife Trust of India
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