Julie Landry, Communications Officer, IFAW France

Julie Landry

Communications Officer, IFAW France

Work

Julie is IFAW’s Communication Officer for France; she also manages IFAW’s annual Animal Action Week education program for young people.

She’s based in Reims and as Communications Officer is responsible for coordinating IFAW’s media and public relations initiatives in France. Working in collaboration with the Communications department at IFAW headquarters, she develops, implements and evaluates communication strategies with the objective of obtaining maximum positive coverage and public engagement and support for IFAW activities and campaigns.

For example, when poachers invaded Cameroon’s Bouba Njida National Park in January 2012 and began killing elephants for their ivory, Julie and Céline Sissler-Bienvenu, Director, IFAW France, and a team of French journalists, went to Cameroon to publicize the slaughter at considerable personal risk.

It’s this sort of dedication that typifies Julie’s work for IFAW.

In addition to her role as Communication Officer, Julie is also responsible for IFAW’s annual Animal Action education programme in France.

Animal Action Week was launched last year at the beginning of October. IFAW’s education kit educational materials and a video on DVD.

The AAE programme is now sent to 20 000 schools in France and some abroad to French teachers as well.

Background

Head of Communication, Materalia Competitiveness Cluster

Client Services Manager, Leroy Merlin Stores

Communications Officer, The Poste

Journalist, Arobuzz

Education

Master of Communication, Sciences Po, Paris, France

Master of English, Reims University, Reims France

Preparatory Classes, Lycée J. Jaurès-Reims, Reims, France